Mawson is a software lab exploring the frontiers of Deep Learning and Entertainment. We transform creative ideas into tomorrow’s leading tech startups.
This site design, development and branding aimed to emulate their progressive take on what ‘Creative Intelligence’ means and reflect their approach to technologically advanced creative tools in the entertainment space.
This website was designed and codeveloped by myself. It uses three.js marching cubes on the landing page which change position and colour on page reload. This intends to visually demonstrate the way in which Artificial Intelligence can emulate and augment human abilities.
The site is a single page as it is purely informative and has a relatively simple information flow. All images displayed on the site are monochrome to ensure that the landing screen fully immerses users and for visual asset consistency, given resources available.
On scroll, the information has a float-in animation applied to maintain the visual motif from the landing screen animation. Similarly, each link is highlighted with the respective colour displayed in the landing screen animation to further this theme.